Game Merchandising Magazine
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Post Posted: Thu Dec 22, 2011 11:33 am 
 

Recently picked up a lot from an e-Bay seller and this magazine was included in the shipment as a bonus item (not listed in the auction).

Game Merchandising
June 1982


This was a monthly publication distributed to Dealers and Distributors of games and gaming products.
After a short browser search I could not find if the Magazine was still in print and the name of the publisher did not come up as a Current Magazine printing company either.
Perhaps it was a short duration Magazine?

The copy I have is marked as Volume II, No. 6 indicating a probability of 1-1/2 years worth of monthly issues.

The cover shows no price, and in fact under the Title it states "Not for Re-sale"

But the disclosure statement at the bottom of the Contents Page indicates that the subscription cost was $12 per year (TRADE US), $24 per year (Non-Trade US)... ect.

Looking through the magazine gives me a feeling of both gaming nostalgia and gaming history.
I think this magazine is a very good indicator of what was going on in the Gaming Industry in mid-1982.

Anyone have any information?
Valuation?


Some scans below...

Front and rear covers...

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A full page ad by Grenadier Models, which I think is pretty cool.

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Contents Page on the left, Index Page on the right

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Article: What's Selling? on the left:  Article: Product Reports on the right

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Article: Most Popular RPGs (based on published sales data) on the left:   Article: Industry Update  on the right

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Post Posted: Fri Dec 23, 2011 1:13 am 
 

http://www.worthpoint.com/worthopedia/s ... azine-1982


http://books.google.com/books?id=jftapG ... ne&f=false


There are other quotes online from Game Merchandising in articles from back in the day.


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Post Posted: Fri Dec 23, 2011 7:36 am 
 

Gnat, thanks for posting those nice scans. Always cool to see trade advertisements.

The 2 million units of D&D sold must include OD&D plus all Basic (Holmes & Moldvay) and Expert Sets sold through that point (mid-82).

Alexander (from Italy) has some or all of the Games Merchandising issues. IIRC, he indicated it ran for about two years and was previously a section of Model Retailer. He posted pictures from some of the early magazines:

Images from Model Retailer magazines
More images from Model retailer
From Model Retailer: game companies booths Gen Con XV more
Seven photos from Gen Con 1984
Game Merchandising photos: amazing finds! Look!
Game Merchandising: more images! More Gary Gygax!
Images from Game Merchandising: trade ads

(edited to add a few more Alexander's posts)


Zenopus Archives website & blog: Exploring the Underworld of Holmes Basic D&D. Holmes Ref: Reference Sheets for Holmes Basic Referees, also compatible with OD&D plus the Greyhawk supplement


Last edited by Zenopus on Fri Dec 23, 2011 11:48 pm, edited 1 time in total.
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Post Posted: Fri Dec 23, 2011 10:57 am 
 

Thanks for the data guys.
I now remember the first thread by Alexander (from Italy).

It is an interesting magazine chock full of historical facts about the industry BITD...


"Guys, I am starting to think Tegel Manor might be haunted..."
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