Although I agree with you completely. I am not even sure if I pre-ordered this, I thought I had, but I stupidly purged all my old emails right before my Kickstarter. Even if I did, I would not be hopeful that there is even a reliable record of it.
Making games for such small markets is a gamble and small press companies have the most to gain by a working pre-order system. The most to lose as well, exhibit A is the topic of the thread...
As someone who wants to produce more games I see the allure of taking pre-orders but, unless I am willing to give KS a cut again, I doubt I will. Since I know a large number of people to whom I would be hoping to sell games to, I do not think the social consequences would be easy to overlook and impossible to recover.
Reputation is too hard to get and too easy to lose.
It is sad actually and I hold no ill-will toward John, but if I were him I would either show all his cards or just surrender.
Zach